When and where will the APAC Effie Awards Gala be held?
The APAC Effie Awards Gala will be held in Singapore. Exact date and venue will be announced later.
I am interested in entering the APAC Effie Awards. How do I enter?
All entries submissions are done online. Download the Entry Materials and be sure to carefully review all the information including the Eligibility & Rules, Deadlines, Fees and Categories. The Entry Kit provides useful information to guide entrants on the procedures, requirements and tips to submitting entries.
I am interested in becoming a judge. How does this work?
We are always looking for new judges. If you'd like to be considered as a judge, kindly fill in the nomination form and we will be in touch with you.
When will I know if I am a finalist or winner?
Finalists will be announced in May/June and winners will be announced at the Awards Gala in September 2025.
Can I enter a case in more than one category?
Yes, you may enter a case into multiple categories within the entry rules. A case may be entered under both Single Market and Multi-market. It may only be entered into one Industry Category and multiple Specialty Categories if it meets the category definition.
Each entry is considered as an individual entry, where a set of Entry Form, Authorisation Form, Creative Materials and payment has to be submitted. If you would like to enter the same campaign into another category, it would require a separate set of form and submission materials. Be guided that judges strongly advise entrants to customise each entry for the specific category.
My case ran across multiple markets in Asia Pacific. Can I enter the same case into both Single Market and Multi-market Categories?
Yes, you may enter the same case into both single and multi-market categories. To enter into a Single Market Category, we suggest that you select the best market to feature. To enter into a Multi-market category, you must present at least two markets of data and may select up to three markets to feature in your case. It is mandatory for the data presented to be organised by country, with results also broken by country. Aggregated results may not be included.
My case started before the Qualifying Period. Can I still enter the case into the competition?
Yes, cases that have started before the start of the Qualifying Period (1 October 2023) may be entered into the competition, as long as they have continued through the Qualifying Period and shown results during this time period. The data and results you provide must be within the Qualifying Period.
Can I enter my test effort?
No, test efforts are not eligible to enter the Effie competition.
Are Business to Business cases or internal marketing communications cases eligible to enter?
All types of cases including Business to Business, and internal marketing communications cases are eligible to enter. Any case, aimed at any audience, is eligible to enter and compete in any Effie category as long as it meets the category definition, and more importantly demonstrate results.
Is the awards open to companies and agencies outside Asia Pacific?
Yes, we welcome entries from companies that are not operating in Asia Pacific markets, as long as their cases have run in any of the following Asia Pacific markets (Afghanistan, Australia, Azerbaijan, Bangladesh, Bhutan, Brunei Darussalam, Cambodia, China, Cook Islands, Fiji, French Polynesia, Hong Kong, India, Indonesia, Japan, Kiribati, Korea, Laos, Malaysia, Maldives, Marshall Islands, Micronesia, Mongolia, Myanmar, Nauru, Nepal, New Caledonia, New Zealand, Niue, Pakistan, Palau, Philippines, Samoa, Singapore, Solomon Islands, Sri Lanka, Taiwan, Thailand, Timor-Leste, Tonga, Tuvalu, Vanuatu, and Vietnam) within the qualifying period, 1 October 2023 to 31 December 2024.
Can I enter non-English campaigns?
Yes, non-English campaigns are welcomed. However, Creative Materials that are not in English have to be accompanied with translation. Translation should be done via subtitles on the 3-min Creative Video. For any non-English Creative Videos that are NOT subtitled, entrants must upload a one-page PDF of the translation with the creative materials.
Our case won in our local Effie programme. Can I submit the same case into the competition?
Yes, you may as long as the case ran in the country specified in the competition rules and meets the other eligibility requirements. However, be sure to review your case again to make sure the data presented is within or relative to the Qualifying Period (1 October 2023 to 31 December 2024) and written in context of the specific category that it is entered into.
I have entered my case into a national Effie programme and would like to re-enter the same case into the APAC Effie Awards. Can I enter the case into a different category?
Yes, you may enter the same case into any category provided it meets the eligibility requirements of the category.
Do refer to the Entry Kit for detailed information on the rules.
I am not sure if my case falls under the definition of a certain category. Who can I consult?
If you are unsure which category your case should be entered into, please write a brief synopsis of the case and the questions you have and email them to support.apaceffie@ifektiv.com.
Please note that the Organiser reserves the rights to split/combine/redefine categories and/or move entries to more appropriate categories, or to refuse any entry at any time.
Is the information in my entry kept confidential?
We respect that entries may have information deemed confidential by the client. When submitting an entry, entrants may select i) Publish as the case was submitted; ii) Publish an Edited Version of the Written Case, which allows entrants to submit an edited version of the written case for publication.
However, the Creative Materials, Case Image and public Case Summary you enter into the competition becomes property of the Effie Awards and will be showcased in various ways if your entry becomes a finalists or winner.
Effie Judging Process: All Effie judges sign a Confidentiality Agreement and cannot remove any materials from the judging room. Effie has a strong judge recuse policy – so that judges do not judge cases from their industry category or company. In addition, Effie specifically matches judges with cases that are not from their company or industry category when organising the judging sessions, to avoid any need for recusal.
Can my company have more than one user account in the Online Entry Submission system?
Yes, it is possible for a company to have multiple accounts, as long as a different email address is used when signing up for an account. However, we advise each company to keep to a single account to avoid duplicate entries and for easy tracking purposes.
How can I withdraw my entry? Will I get a refund?
Entries which are submitted may be withdrawn by writing a formal request to the Organiser. However, no refunds will be made.
Can I make changes to my entry after it has been submitted?
Requests for changes are administered at the discretion of the Organiser and an admin fee of SGD$300 applies.
Can I make amendments to the credits after I have submitted my case?
Any credit change requests after time of entry will only be permitted on a case by case basis and an admin fee of SGD$300 applies.
Credit change requests include additions, reformatting, and style changes, however, at no time will Effie Asia Pacific permit individual or company credits to be removed or replaced.
If a credit change request has been made after the Effie Awards Journal and Gala materials are in production, the change will only be able to be made online in the Effie Winners Showcase and the Effie Index.
I did not receive the confirmation email after signing up for an account. What should I do?
The confirmation email might have ended in the spam folder. Kindly check your spam folder, and if you fail to receive it, contact our Support Team at support.apaceffie@ifektiv.com.
What is the difference between Entry Deadlines and Material Submission Deadlines?
Entry Application Deadlines are for entrants to submit just the entry details online, and entrants will be given the period up to the corresponding Entry Materials Deadlines to upload and submit all required materials. These include the Entry Form, Authorisation Form, Creative Materials and Case Image.
However, please note that the upload of material function will only be enabled after payment is received.
What are the modes of payment?
We accept the following modes of payment:
i) Credit Card via Paypal
ii) Bank Transfer and
iii) PayNow (only for local payments in SGD).
Please note that admin fees may apply. For detailed payment information, please refer to the Entry Kit or your Invoice.