APAC Effie Forum 2018
27TH APRIL 2018 • FOUR SEASONS HOTEL, CRESCENT BALLROOM • SINGAPORE
APAC Effie Forum is back again for the second year running after a very successful launch in 2017.
For 2018, you can look forward to greater insights, sharings and deep-dives into the makings of outstanding and effective cases from APAC Effie 2018. The President/CEO of Effie Worldwide, Traci Alford will be here to share most effective works from Global Effie & Euro Effie. The all-important meet-the-judges session is back again to answer all your burning questions on what makes a great entry.
This year, collaborating with the Singapore Advertisers Association, we turn our attention to Client-Agency Partnerships. Panel discussions have been lined up on this key subject.
- How does a successful partnership look like?
- How to build great partnerships?
- How does great partnership drive effective work?
The break-out session in the afternoon is a closed-door marketers session where leading marketers open up about their real world successes and challenges in building partnerships with their agencies. The session will then open up to the floor, with a view to discussing and debating how great partnerships can be built and sustained.